paso robles – Purple Cowboy Wines: Tenacious Red, Trail Boss Cabernet

Turn Paso Pink and Join the Fight Against Breast Cancer

September 26, 2018September 27, 2018wsbrandsites

This October, we’re recognizing Breast Cancer Awareness Month with “Turn Paso Pink.” With Clayhouse Cabernet Sauvignon, also hailing from “Cowboy Wine Country,” we’ve teamed up to give back to Tough Enough To Wear Pink, the western community’s grassroots campaign to battle breast cancer. A portion of the sale of each bottle goes to Tough Enough To Wear Pink.

Purple Cowboy creator and Wine Sisterhood founder, Terry Wheatley, is a breast cancer survivor and the Purple Cowboy wines she created have long given back to Tough Enough To Wear Pink. Terry co-founded Tough Enough To Wear Pink in 2004 with the idea that cowboys would wear pink at the Wrangler National Finals Rodeo on one night of the competition to raise awareness. The idea took off and Tough Enough To Wear Pink is celebrating its 14^th anniversary in 2018. To date, $26 million has been raised at rodeos and western events to support families facing breast cancer, early detection and research. The goal is $50 million by the 20^th anniversary.

Find Purple Cowboy Tenacious Red Near You | Shop for Purple Cowboy Tenacious Red Online

With every purchase of these Turn Paso Pink wines, you’ll be supporting Tough Enough To Wear Pink.

Don’t forget to also mark your calendars for Tough Enough to Wear Pink Day, Wednesday, October 17! Wear pink to show your support!

And starting today, you can enter for a chance to win a pair of Gold Buckle tickets to the Wrangler National Finals Rodeo through Purple Cowboy wines. Enter here!

Support Paso Pardners in Pink!

September 8, 2017wsbrandsites

This year, we’re recognizing Breast Cancer Awareness Month early with the start of Paso Pardners in Pink. We’ve joined forces with friends from Paso Robles in the fight against breast cancer through Paso Pardners in Pink.

Purple Cowboy Tenacious Red and Clayhouse Cabernet Sauvignon, two delicious wines from “Cowboy Wine Country” have teamed up to give back to Tough Enough To Wear Pink, the western community’s grassroots campaign to battle breast cancer.

Wine Sisterhood founder, Terry Wheatley, is a breast cancer survivor and the Purple Cowboy wines she created have long given back to Tough Enough To Wear Pink. Terry co-founded Tough Enough To Wear Pink in 2004 with the idea that cowboys would wear pink at the Wrangler National Finals Rodeo on one night of the competition to raise awareness. The idea took off and Tough Enough To Wear Pink is celebrating its 13^th anniversary in 2017. To date, $27 million has been raised at rodeos and western events to support families facing breast cancer, early detection and research. The goal is $50 million by the 20^th anniversary.

Find Purple Cowboy Tenacious Red Near You | Shop for Purple Cowboy Tenacious Red Online

A portion of the sale of each bottle goes to Tough Enough To Wear Pink.

Don’t forget to also mark your calendars for Tough Enough to Wear Pink Day, October 18! Wear pink to show your support!

5 Reasons to Fall for Paso Robles

July 7, 2017wsbrandsites

Located along U.S. Highway 101 in the center of California’s Central Coast lies Paso Robles, one of California’s fastest growing wine regions. Paso Robles, or “Pass of the Oaks,” boasts a climate that is ideal for wine growing and is home to more than 40,000 vineyard acres.

Purple Cowboy wines are produced with grapes sourced from Paso Robles. Purple Cowboy Tenacious Red and Purple Cowboy Trail Boss Cabernet Sauvignon both capture the sense of maverick western adventure and open spaces found in Paso Robles.

Aside from being home to our favorite wines, here are our top five reasons to fall in love with Paso Robles:

Location

Close to the ocean, the mountains and the desert, Paso Robles is halfway between San Francisco and Los Angeles, along California’s Central Coast. Paso Robles is easily accessible by one of the area’s airports or by car via Highway 101.

History

Winemaking and grape growing were introduced to the area in the late 1700s by Franciscan Friars, but the area was first known for its rejuvenating hot springs. Later during the late 1800s, it became known as the “Almond City,” possessing the world’s largest concentration of almond orchards. The early twentieth century ushered in the city’s first commercial wineries.

Hot springs

Thermal springs in the area are said to have healing powers. The Salinan Indians, some of the area’s earliest inhabitants, knew the area s the “Springs” or the “Hot Springs.” Take their cue and after a long day of sightseeing and wine tasting, consider a relaxing dip in these therapeutic waters.

Sights and scenery

When you’re not wine tasting, take a stroll along one of the area’s scenic trails. Try the Salinas River Walk or Shoreline Trail. Don’t miss a visit to Hearst Castle. William Randolph Hearst, along with architect Julia Morgan, created an American castle to showcase Hearst’s legendary art collection. The 165 rooms and 127 acres of gardens, terraces, pools and walkways are worth a look, too.

The wine

Paso Robles Wine Country, with its warm days and cool nights, is home to more than 40 wine grape varieties. The region produces Bordeaux, Rhone and Italian wine varieties, as well as Zinfandel and almost everything in between. You may need to plan a return visit to check off more than 200 wineries in the area.

Use a few of these resources to plan your next trip to Paso Robles:

Paso Robles Wine Country Alliance

Travel Paso

Fodor’s Travel Guide to Paso Robles

Happy traveling!